"If you listen to BBC every morning from 9:00 AM to 10:00 AM then you might think a $100 pledge is the right amount. Please call us or visit our website for your contribution".
If you live in and around Manhattan, do you listen to WNYC? This is a "news and talk all day, classical music all night" radio station by National Public Radio (NPR). It is broadcast on FM 93.9 and I love it. Even if I suddenly, for no good reason on earth, develop Alzheimer's, I will not forget this radio station. OK! enough of how much I like it; let me get to the point.
This radio station totally depends on public contribution and other sponsorships for survival. They have, I think, four pledge drives a year where they request for contributions. I started listening to this a couple of years ago and ignored the first marathon persuasion. I thought they were desperately begging to avoid sleeping on the benches in Central Park and freeze their balls in winter. It sounded like the studio would close down and they would all end up in the Subway stations earning a buck or two by selling used underwear.
When it was time for the second such drive, I knew what they were talking about. By then I was so addicted to WNYC that I could not drive to work without my radio tuned to NPR just like some people cannot poo poo without a cup of coffee in the morning. Every time they requested for a pledge my guilt was multilpying by a factor of 93.9. Two days into the drive and I succumbed. As soon as I went to work, I logged on to WNYC website and pledged my part. Now I pledge every year and listen to the station as much as I want without an ounce of guilt.
Note: Some information in the above content may not be 100% accurateLabels: classical music, contribution, fm 93.9, fund raising, fundraising, guilt, national public radio, New York, news, non-profit, npr, pledge, radio station, talk shows, wnyc |